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River Rock Casino Resort: Passion for community, caring

When it comes to improving patient care at Richmond Hospital, River Rock Casino Resort says it’s a community cause worth rallying for.
Casino VP
Alasdair Douglas, VP marketing & sales Great Canadian Gaming Corporation. Photo submitted

When it comes to improving patient care at Richmond Hospital, River Rock Casino Resort says it’s a community cause worth rallying for. “It’s about passion and caring and doing the right thing,” says Alasdair Douglas, VP, Marketing & Sales, River Rock Casino Resort, Great Canadian Casinos®, . “We’re passionate about health care. It’s essential to every aspect of our lives. What could be more important than a local hospital in a community?”

September is Richmond Hospital Foundation’s Community Cares Month, a month-long series of fundraising events and promotion to improve local health care.  With initiatives to reach the English, Cantonese, and Mandarin-speaking population, Community Cares Month unites members of our diverse community for a common cause—to donate to improve patient care and help save lives at Richmond Hospital.

"We have been deeply involved in Community Cares Month to make it a real success this year,” says Douglas. ““Great Canadian, the parent company of River Rock  believes strongly in helping the communities in which we live and work, and we are proud to support Richmond Hospital Foundation in a very significant way.”

As this year’s Community Cares Award Sponsor, River Rock Casino Resort’s sponsorship, donations and volunteerism are part of the values of the organization. River Rock Casino Resort is  B.C.’s premier casino resort and a world-class gaming destination with a 1,000-seat theatre, great dining options and 400-room hotel.

“Donating funds and time are a central component of Great Canadian culture, it’s who we are and we encourage active participation. We are hugely philanthropic—this includes River Rock’s 1,400 employees and our executive,  in both our actions and in what we give.  What has always impressed me was the integrity of the people at Great Canadian and of course including River Rock.”

It truly takes a community to rally together to help improve local health care, says Douglas. “We all know the funding challenges our health care experiences. Richmond Hospital requires more funding.

 “Having toured the Emergency Department and the Short Stay Pediatric Unit, I was truly impressed by the staff and facilites. These are such vital services they’re providing for the community. All you have to do is walk through the hospital and look around at the patients. It’s a good feeling to know you’re helping by giving,” Douglas says.

River Rock Casino Resort has generously organized a special promotion this Community Cares Month. From September 11 to 26 on Fridays and Saturdays from 4 pm to 8 pm, guests can make a donation of $30 or more at the Richmond Hospital Foundation booth in the main entrance foyer and receive a matching free play voucher (up to $50).


On Community Cares Month Donation Day (Saturday, September 26), the offer is extended to 12 pm to 10 pm at the River Rock Casino Resort and matching free play vouchers will also be given at donation booths at Aberdeen Centre, Parker Place, Richmond Centre, and Yaohan Centre.


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