Skip to content

Richmond kids to motorists: "Don't drink and drive"

Homma elementary students have messages for drivers on BC Liquor Store bags
23Homma
The artwork on the BC Liquor Store bags, designed by students at Homma elementary in Richmond

Richmond elementary students remind public to not drink and drive this holiday

“Think of Me” campaign

By Valerie Leung

Students of a Richmond elementary school are participating in a campaign to remind people not to drink and drive during the holiday season.

Homma elementary students have decorated liquor store paper bags with “get home safe” artwork and messages as part of Richmond’s “Think of Me” campaign.

The decorated paper bags will be handed out at Ironwood Plaza’s BC Liquor Store as part of the campaign organized by Richmond RCMP, ICBC and Richmond BC Government Liquor Stores.

Every year, an average of 16 people are killed and 830 people are injured in 1,500 impaired-related vehicle crashes in the Lower Mainland, according to ICBC data.

Most impaired-related crashes happen on the weekend.

Cpl. Dennis Hwang, Richmond RCMP’s media relations officer, said it has been challenging times and police want to “ensure everyone makes it home safely” to enjoy the holidays.

“That said, our officers will be out in force checking drivers and conducting roadblocks. We greatly appreciate the additional help from our local elementary school students.

“Hopefully, their beautiful artwork will be a reminder to plan ahead when consuming alcohol.”

Hwang added that the best choice for those who decide to drink during the festive season is to find a designated driver, take public transit taxi or use a ride sharing platform.

“If you drink, don’t drive. If you see an impaired driver, please contact your local police immediately.”